Client Background:

The reigning Super Bowl-Champion Kansas City Chiefs planned a celebration from Arrowhead Stadium to kick off the 2023-2024 NFL Season. Fittingly called the "World's Largest Tailgate," the experience went beyond the thousands of fans attending in person. The celebrity hosts, NFL star appearances, and musical performance by Two Friends was all to be broadcasted on chiefslive.com in an hour and a half show.

Challenge:

The Chiefs didn’t aim to just share the celebration with fans world-wide. They wanted to include them in the party. From Mexico City, to Munich, to cities across the US, remote shots from Chiefs bars in the respective cities showcased reporter live-shots, fan interviews, and the excitement surrounding the team around the world.

Solution:

Contracted by Broadcast Management Group, Lonestar Streaming produced the remote shot from The Tavern in Austin, TX as a self-contained second-unit. Providing local on-air Talent and crew, our team completed multiple live hits during the program. In addition to crewing and producing, we secured gear, completed site checks, worked with vendors to complete set decoration, oversaw lighting and camera positions, and created packages with fans and bar staff sent back via VTR for playback. We used a TVU for the live transmission.

Established in 1916, The Tavern proved to be a challenging venue with few power sources, tight quarters, and no elevator or loading dock to the upstairs live-shot location. We overcame this though working with local AV techs, getting creative with our cable runs, and having a second camera rig dedicated to ENG interviews and B-roll to minimise equipment teardown and setup.

Despite a limited IT infrastructure, not only did we maintain a stable and high-bandwidth Internet connection we also successfully routed a return loop and streamed the broadcast on all of the bar's televisions, allowing patrons to watch themselves live during the show.